The career of a career marketing manager (PM) is now more popular than ever.
PMs have always been part of the industry, but their role in it has grown.
We want to hear from you: What are the pros and cons of PMs?
What do they offer their clients?
Do they do the job well?
What are some of the key differences between PMs and other sales professionals?
Are there any areas where they excel?
We’ve got your answers in this episode of our career advice series.
We also look at the role of the HR person, and we explore the role that the CMO plays in managing PMs.
This week, we’ve got some of our favourite interviews from the previous episode of the career advice podcast.
But first, we want to start by looking at the pros of PM.